Adding hashtags to Strava records

This was a solo student project prepared for a short course offered by RMIT.

Brief:

Strava users would like a way to link their activities into logical threads based on their own training programs. They want to privately compare their performance for an activity dataset selected by themselves. 

Problem:

Uncover a potential problem with a well-known process, or app. Use a design thinking methodology to work towards a solution design that would make users happy.

Approach:

The approach was structured through the course delivery framework. There was a phase pf desktop research, interviews, ideation, prototyping, validation and refinement.

Ideation:

Exploring the user experience through flow diagrams and storyboards.

Prototypes:

Here are a progression of prototypes and wireframes for a new Strava feature – adding active hashtags to activity descriptions

Lo-fi prototype in Balsamiq
Mid-fi prototype in Marvel

The map looks very complicated. After reviewing feedback with live users, I simplified and removed a large number of the screens that were causing confusion.

Click here to interact with the prototype live on Marvel.